Search & Shopping adsTwo situations, one page. If you don't have your Google Ads account yet, create it first and it stays yours. If you already have it, jump straight to inviting your agency. Pick your situation below.
You keep ownership. The Google Ads account belongs to your Google account and your card. We link to it from our manager account, and you can unlink us any time in Settings.
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One heads-up before you start: Google really wants to rush you into building a campaign during signup. Don't. There's a skip link, and we'll point at it.
Start a new Google Ads account
↗ ads.google.comSign in with the Google account you want to own the ads (your business one, not a personal Gmail if you can help it).Skip the campaign wizard
When Google pushes you to “create your first campaign”, look for the small Skip campaign creation / expert setup link and click that instead. This keeps the account clean for us to build properly.Add billing
In the left-hand menu, click Billing → Payment methods and add your card. (This is your own private billing page, no screenshot needed.) Your card, so you keep full spend control.Find your 10-digit Customer ID
Top-right corner, looks like 123-456-7890. Send that number to us. It's all we need for the next part, and it's safe to share.
Click to enlarge
Easiest flow: you send us your 10-digit Customer ID (top-right in Google Ads), we send a link request from our manager account, you accept it. You're just approving, nothing to configure.
Send us your Customer ID
↗ ads.google.comIt's in the top-right corner of Google Ads, format 123-456-7890. Send it to us by email or message, then wait for our link request. When it arrives, accept it the same day if you can, because Google Ads link requests can expire.
Click to enlargeOpen Access and security
In Google Ads: Admin (or the tools icon) → Access and security.
Click to enlargeGo to the “Managers” tab
You'll see a pending request from {{partner:gads}}'s manager account.
Click to enlargeClick “Accept”
That's it. We can now manage campaigns; billing and ownership stay 100% with you.Click to enlargeDone
To remove us later: same screen → Managers → end the link.
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